What specific strategies do you employ to help authors and publishers connect with their readers?

I employ a range of strategies to help authors and publishers connect with their readers, including creative positioning, comprehensive campaign planning and execution, digital marketing tactics (including management of Meta advertising campaigns), social media engagement, targeted advertising, compelling copywriting, asset creation, consumer insight analysis, and conference planning. I bring a combination of creative strategy and digital fluency to each project to ensure campaigns effectively reach and engage with their target audience.

Can you provide examples of successful book marketing campaigns you have executed in the past?

I have a track record of success in executing book marketing campaigns. Here are some specific examples but feel free to request case studies or references to learn more about past campaigns and their outcomes. I have various examples, both from my in-house days and from my recent freelance projects, that showcase how my strategies have helped authors and publishers achieve their marketing goals, whether it be increasing book sales, expanding their readership, or enhancing their brand visibility.

How do you tailor your services to the individual needs and goals of authors and publishers?

I customise my services to meet the unique needs and objectives of each client I work with. Whether it's providing project consultancy, campaign support, or serving as an additional resource, I tailor my approach to align with your specific goals and budgets. I collaborate closely with authors and publishers to understand your vision, target audience, and desired outcomes, offering bespoke guidance and support throughout the marketing process.

I look forward to hearing from you.